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WWoW! Street Teams

Today's weekly Words of Wisdom is about Street Teams. Likely, you've heard this term before. They're popping up all over the place as authors take advantage of their most valuable resource - their readers. Readers -especially bloggers/ reviewers- are vital to a book's success because their opinion goes a long way. Some have an established reputation as being a person to turn to for book recommendations. Why not partner with them if they love your books/ series?

That's exactly what creating a street team is... partnering with readers who like your books so much, they want to share them with other readers. A Street Team is a group of readers/bloggers that are fans of a particular author and want to spread the word about books they love. They're just doing what they already do - reading what they like and telling their friends. There's no recipe as to how many members per street team, benefits to offer or rules to follow. Each author has their own style.

A Street Team is an indie author's secret weapon. In this article at Kobo Writing Life, an in-depth description of one author's experience puts it all into perspective. Read it here.

A Street Team just makes it all more official with “target tasks” such as hosting a blog stop, liking books at on-line sites, placing reviews on goodreads, sharing cover reveals, pinning on Pinterest, posting updates on facebook or tweeting about new releases. Most authors design a street team that works best for them. Typical perks to being part of a street team include an exclusive facebook, yahoo or google+ group, swag, earliest available ARCs, blog badge, link back to blog, "personal" on-line access to the author.

There are a lot of books in the world and authors need help to spread the word. A street team is a fun way to interact with fans while asking them to do what many already do … and it has added perks (for you both).

Here's a list of links to some author's street teams for ideas on how to begin your own:

**I've just opened my own Street Team!**
For the details, CLICK THIS LINK.

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CHECK OUT THE OTHER WWoW post this week!

Tammy Dennings Maggy/ Static Pages for Blog Hops
http://tammydenningsmaggy.blogspot.com
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Comments

  1. Cara BristolApril 16, 2013 at 2:54 PM

    Useful post. Thank you. Do you have a street team? I've been thinking about organizing one.

    ReplyDelete
  2. UnknownApril 17, 2013 at 3:41 PM

    I just created mine and plan to build it slowly as readers come to me. It's brand new so we'll see how it goes. If nothing else, it gives me people to talk about some of my character ideas with. It's been fun to get to know these readers better. :)

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